Hello
A Bit About Me
I'm a passionate product creator, fully convinced that building awesome products is my destiny (no joke!).
With over 5 years of crafting, a dash of entrepreneurial spirit, and an undying love for diving into data, I'm all about embracing first principles and spreading the joy of building.
Happy Chaos: My Unplanned Path
SAP Labs India
College of Engineering, Trivandrum
B.Tech - CS
( 2011 - 15 )
Developer Associate
( 2015 - 17 )
IIM Nagpur
MBA - Marketing
( 2018 - 20 )
KeyValue Software System
Product Manager
( 2020 - 23 )
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wizad.ai
Co-Founder
( 2023 )
Ninjacart
Product Manager
( 2023 - present )
Product Portfolio
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Product Manager
Ninja Mandi: Ninja Trade Card - Lending Product offering Agri traders. Learn More
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Led project to transiLon users to unassisted app usage; achieved a 15% overall increase and full unassisted use in 7 markets
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Owned P&L for the Dindigul market, driving growth across MMU, GMV, and ARPU metrics.
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Owned and streamlined Ninja Trade Card disbursement and repayment flows, cutting user completion me by almost 50%.
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Worked specifically to resolve high-frequency recurring queries, reducing overall query volume by nearly 20%.
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Recognized as Emerging and Best Performing Product Manager for two consecutive quarters.
Co-Founder & CPO
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Product: Defined product vision, conceptualised, architected, and led product development, overseeing technical decisions.
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Customer centricity: Constantly engaged in intimate customer interviews, fostering a deep understanding of needs, profiles and workflows. Hands-on onboarding for over 100 clients.
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Team: Set up the tech team, discovered top talent through communities and found multiple valuable mentors
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Growth: Successfully served over 1000 SMBs, creating 15K+ designs, generated a cumulative revenue of 10L INR
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Investment: Raised an investment of 30L INR - selected for startup springboard accelerator program by Nasscom
Product Manager
Gan.ai - Generative AI platform to create personalised video campaigns. Learn More
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Actively part of discussions with the team to understand the capabilities and pain points of various Generative AI Models
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Owned the video/audio editor feature - The editor could make edits to various audio properties at a phoneme level.
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Owned the Landing page editor feature - An editor to design custom landing pages for AI-generated video Campaigns
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User research: carried out In-depth interviews with voice actors to understand the user needs and pain points
Product Manager
ScanPay - Payment and Banking solution for SMBs in the US. Learn More
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Responsible for the product - Led a 15-member cross-functional team - Engineering, Design and Sales.
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Retention: Set up the retention curve, defined retention/activation matrices - designed/ executed product-led experiments.
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Product adoption: Designed features focused on improving activation - MoM growth of average no transaction by 150%
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Check Out time: Optimised the UI/UX to streamline the customer checkout process – Reduced average checkout time by 40%
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Onboarding: Worked with risk and sales team to improve onboarding flow - completion rate Increased by 100%
Product Management Intern
( Formerly Early Salary )
Fibe- An online platform enabling to avail instant personal loans . Learn More
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Involved in product development of ES -DSA(Direct selling agent) application and revamping of Referral Program.
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Stakeholder workshops, stakeholder analysis, defining the app features and developing the product road map.
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Defining the Customer journey and creating wireframes for the DSA application.
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Quantitative analysis of past referral data to create a referral funnel.
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Created separate communication flow to increase awareness of referral program.
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Worked on enhancing user experience & minimizing referral frauds.
